I highly recommend coming here for some quality sushi! Super friendly and helpful staff, and delicious food!! Has a cozy informal kind of vibe, but the sushi is plated beautifully. The eel sashimi is out of this world good, itâs grilled and it melts in your mouth. The escolar was also delicious. We got a California roll which was yummy but basic of course, and a special sunshine roll that blew me away. Fast service on a slower weekday evening, and just generally a comfortable place where you feel like family.
Overview
If you're craving a delicious, fresh sushi experience in Rochester, look no further than Keep It Rollin' Sushi Bar. Located at 319 Exchange Blvd, Rochester, NY 14608, this local gem has quickly become a favorite among sushi lovers and foodies alike. Whether you're a seasoned sushi enthusiast or a newcomer to the world of Japanese cuisine, Keep It Rollin' offers a unique dining experience that's sure to satisfy your cravings.
Walking into Keep It Rollin' Sushi Bar, you're greeted with a welcoming atmosphere that strikes a perfect balance between modern design and cozy comfort. The vibrant decor is paired with friendly, attentive staff who make you feel right at home. It's the kind of place where the hustle of daily life fades away, and you can truly focus on the food in front of you. And let's be honest, the food is the star of the show.
The menu at Keep It Rollin' is a carefully curated selection of sushi rolls, sashimi, and creative Japanese-inspired dishes. The sushi rolls here are an absolute highlight, with each one prepared using the freshest ingredients and a lot of attention to detail. For a truly unforgettable experience, try their signature rolls like the âDragon Rollâ or âRainbow Roll,â which are as visually stunning as they are delicious. But what really sets Keep It Rollin' apart from other sushi spots in the area is their commitment to quality and innovation. You wonât find the typical, run-of-the-mill rolls here. The chefs constantly push the boundaries with new flavors and combinations, giving diners something new to try with every visit.
One of the standout features of Keep It Rollin' is the variety of options available for every kind of palate. Whether you're in the mood for a classic California roll or something more adventurous like a spicy tuna roll with jalapenos, there's something for everyone. Not in the mood for sushi? No problem! The menu also includes a range of appetizers, including crispy tempura, miso soup, and edamame, all prepared to perfection.
The best part? The quality of the food is consistently top-notch. It's clear that the chefs at Keep It Rollin' are passionate about their craft. The fish is always fresh, and the rice is perfectly seasoned, giving each bite the right balance of flavors. It's no wonder the restaurant has earned rave reviews from locals and visitors alike. If you're unsure what to try, don't hesitate to ask the staff for recommendations-they're always eager to help you make the best choice based on your preferences.
But Keep It Rollin' isn't just about great food; it's also about providing an experience. The service is impeccable, with the staff always checking in to ensure that your meal is just how you like it. Whether you're sitting at the sushi bar watching the chefs work their magic or enjoying a meal at one of the cozy tables, the atmosphere adds an extra layer of enjoyment to your dining experience.
If you're planning to visit Keep It Rollin' Sushi Bar, it's a good idea to check their hours and possibly make a reservation, especially on weekends when the place can get quite busy. The restaurant is popular for good reason, and reservations ensure you're not left waiting too long.
The location of Keep It Rollin' at 319 Exchange Blvd is also worth mentioning. Situated in a vibrant part of Rochester, it's easy to get to and offers plenty of parking, making it convenient for both locals and those visiting the area. Whether you're looking for a casual night out or a special occasion dinner, Keep It Rollin' Sushi Bar checks all the boxes.
In summary, Keep It Rollin' Sushi Bar offers a dining experience thatâs hard to beat. From the friendly service and cozy atmosphere to the inventive, mouthwatering sushi, it's a restaurant that truly delivers. If you havenât been yet, now is the perfect time to check it out and discover why it's one of the top sushi spots in Rochester.
Good to know
Service options
â Delivery â Takeaway â Dine-inHighlights
â Fast servicePopular for
â Lunch â Dinner â Solo diningAccessibility
â Wheelchair-accessible car park â Wheelchair-accessible entrance â Wheelchair-accessible seating â Wheelchair-accessible toiletOfferings
â Alcohol â Healthy options â Quick bite â Small plates â Vegetarian options â WineDining options
â Lunch â Dinner â Dessert â Seating â Table serviceAmenities
â ToiletAtmosphere
â Casual â Cosy â TrendyCrowd
â University studentsPlanning
â Accepts reservationsPayments
â Credit cards â Debit cards â Credit cardsChildren
â High chairsParking
â Free parking lot â ParkingPets
â Dogs allowed outsidePhotos
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Location
Reviews
- No ratings yet 197 reviews
One of my favorite restaurants in the whole city and has been for years. I love the variety of vegetarian rolls they have and highly recommend the Trasher Plate! Staff are incredible. Very courteous and just downright cool people. The vibes are so chill, never had a single bad experience here and Iâm here pretty frequently. Food quality is consistently delicious and fresh and for the portions the prices are indeed fair. Great place for a lunch date with a friend or your kid.
I went to get sushi from this establishment on 9/11/25 and they have great customer service I asked a bunch of questions because I never ate there before and I was able to order a bunch of delicious sushi for my parents and I the food was prepared fast as well thank you for your service my family was satisfied
Iâve been here multiple times now and I always leave full and happy. Their crawdad bowl is a staple and must try (I love to get it with extra sauce). All the fish is super fresh, there are so many unique rolls, and they have a good variety of sake! My husband is not a seafood lover but he came here with me and there were also good alternative options for him which is great. Overall, extremely satisfied. Bella is an incredible sushi chef!
Keep it Rollin' Sushi Bar is hands down one of the best dining experiences I've had in a long time. From the moment you step through the door, you're welcomed into an inviting, upbeat atmosphere that feels both chic and comfortable. The dĂ©cor is modern yet cozy, perfect for both casual nights out or special occasions. The service here is phenomenal. The staff are not only friendly but incredibly knowledgeable about the menu, offering great suggestions that made our meal all the more enjoyable. They were attentive without being intrusive, and the pacing of the courses was perfectâgiving us plenty of time to savor each dish. Speaking of the food, it was simply outstanding! The sushi was as fresh as it gets, with every roll crafted to perfection. Whether you're a sushi aficionado or trying it for the first time, their menu offers a fantastic range of options. The presentation was elegant, and the flavors were absolutely on point. Each bite was a perfect harmony of textures and tastes. If you're a fan of sushi, this place is a must-visit. The combination of excellent food, a vibrant yet relaxed atmosphere, and stellar service makes Keep it Rollin' Sushi Bar a standout. Iâll definitely be coming back soon!
Iâve been getting my sushi exclusively from Keep It Rollin Sushi Bar. They are hands-down the BEST in Rochester! I have known the owners for over 12 years and followed them across the city as they worked at various sushi restaurantsâuntil they finally opened their own establishment. The sushi is always incredibly fresh, and the variety of rolls they offer is amazingâthereâs something for every taste, and theyâre always coming up with creative new options. What truly sets them apart is the trust I have in their quality, integrity, and consistency. I only eat sushi from Keep It Rollin because I know Iâm getting premium ingredients and beautifully crafted rolls every single time. The owners are not only passionate about their food, but also about their customers. Their customer service is top-notchâfriendly, personal, and attentive. They go out of their way to make sure every order looks perfect and tastes even better. You can tell they genuinely care about delivering a great experience. If youâre looking for fresh, delicious sushi with outstanding service, Keep It Rollin Sushi Bar is the place. I wouldnât go anywhere else! You wonât be disappointed. Sincerely, Kim AKA --KEGâŠ
Keep it Rollinâ is one of our TOP favorite places to go to eat in Rochester. The prices are fair, the staff is awesome and the food is FANTASTIC. They offer plenty of options for people who donât like seafood & they have some of the best sauces I have ever tasted. My father, myself, and many friends highly recommend Keep it Rollinâ as our first option for sushi and quite honestly our first thought for lunch after the work day. I strongly recommend the crawdad or the off-menu Tofu bowl if youâre in a pinch for lunch! 10/10
âââââ Iâm not usually a fan of seafood, but this sushi restaurant absolutely blew me away! They have an impressive variety of non-seafood options, so I didnât feel limited at all. I tried the Chicken Chancellor Roll (just chicken strips in a roll), and it was fantasticâcrispy, flavorful, and perfectly balanced with the rice and sauces. The presentation was beautiful, and the staff was incredibly welcoming and attentive. If youâre a sushi lover or even someone who doesnât love seafood, this place has something for everyone. Highly recommend!